How Long Does It Take For Google To Index A New Site?

Everyone wants to be ranked on the leading search engines, and of course, Google is the number one search engine in the world. If your site or content isn’t showing up on Google, you are missing out on organic traffic, which can be hugely frustrating, and it also makes it more difficult and expensive to reach your audience.

Therefore, it is perfectly natural for people to wonder how long does it take for Google to index a new site.

As you’d expect, there is no single answer.

When will Google index my site?

If you search for this topic online, you will find many responses, with a wide variance of answers. If people are writing from personal experience, it is no surprise that there is a lot of different answers.

The most honest answer, based on actual outcomes, is it varies, from almost instantly to never!

However, looking at Google for information, they suggest that the most likely time-frame falls between 4 days and 4 weeks. This is a wide variance of time and if you sit refreshing the search results page every few hours, you are going to be bored very quickly!

What factors does Google consider when indexing a site?

Rather than worrying about how long it takes for Google to index a new site, it is better to focus on the factors that Google considers when indexing a new site. Some of the most pertinent reasons include:

  • The popularity of the site, and this is considered with respect to the quality and quantity of backlinks pointing towards the site
  • Whether the content on the site can be crawled
  • How the website is structured and whether the pages are interlinked
  • If you have these elements in place, you will find it is far more likely that Google will acknowledge your site, and start to index it.

How can I help Google index my site?

It is understandable that you want to do whatever you can to help Google find your site, and place you in the rankings.

Having good content is the ideal starting point

As you will see, there are many technical aspects to consider when looking to connect with Google for your site, but at the end of the day, the most important thing is having good-quality and relevant content.

If you cannot deliver content that your audience wants to read, and that informs or assists people, you are going to struggle to do well on Google.

Create content that your audience wants to read, and by doing so, you will have “text” that is readable by the bots, which means Google will be able to see and comprehend your content.

You should verify your site

A good step to take is signing up for a Google Webmaster Tools account. While there is some doubt as to whether it enhances your chances of being crawled or indexed, it certainly doesn’t hurt.

Many observers also believe this is a great way to discover issues and to resolve them, which will help you achieve better results with your website.

You should submit the site

It is important to realise that site verification isn’t the same as submitting, and it is possible to submit your site to Google. You will find the URL Submittal tool at:

Other steps to consider which might help, but aren’t guaranteed to do so include:

  • Setting up a sitemap
  • Making sure your website pages return 200/Ok responses. You can check this with a tool like
  • Use normal a href links on your site
  • Try to build relevant links from other sites to your website

What common problems prevent your site from being indexed?

While it is good to know the step you can take to improve the chances of your site being indexed, it is also helpful to know the most common problems which prevent your site from being crawled or indexed.

Poor server responses will hamper your site being indexed. If your server sends a bad response, such as a 404 or a 401 response, if the server is slow or times out, if the site uses a non-standard redirect, such as Javascript, or if the site redirects too many timers, you will likely suffer when it comes to indexing.

When the site code or markup is of a poor standard, you will struggle to be properly indexed.

If DomainName Server responses don’t resolve, or have significant problems, it is unlikely your site will be properly indexed.

If there are issues with robots.txt, it is likely your site will not be indexed in the way you would like.

When looking for your site on Google

There are steps you can take that will enhance your chances of finding your website and content on Google.

You should use the “site:” operator when searching for your site in Google. As an example this would be:

If you are looking for a particular page on your website, place the page title in quotes, so search for “the title of your page”.

You can also try copy and pasting some of the unique content created for your site on Google, and seeing if it is returned.

Contact Agent Blogs to make informed decision about your content

At Agent Media, we want to help you deliver great blog content that assists you in achieving good results. This means the content is as important as the setup of your page and site. We are always on hand if you are looking for guidance or assistance in creating and distributing content.

If you want blog content that ensures you achieve all these things and a whole lot more, contact Agent Blogs today, and we will be more than happy to help you create a blogging plan for success.