Continually Promoting Is Boring but Remain Relevant

In a highly competitive market like the property market, it is vital that you promote your estate agency or property services on a regular basis. However, when it comes to social media, firms need to realise that the rules are slightly different. The “social” aspect of social media is often forgotten about by businesses. A lot of people use social…

Key benefits to writing a weekly blog for your estate agency

If you have searched for ways to drive more traffic to your website and generate a greater level of awareness of what you offer as an estate agent, it is likely you will have read that writing a weekly blog makes sense. This may seem like a lot of work, particularly if you are not a confident writer, but you…

Importance of writing about your local area

If you are an estate agent, there is every chance that you focus on one area or several small areas. Even the nationwide estate agents have regional branches and franchises, which makes sense. While the property market can be referenced for the entire country, the differences from region to region means that national figures have little in common with what…

Become a local property expert by writing about local house prices and local rental yields

If you want to be the estate agent that people trust or recommend in your local area, you need to become the local property expert. You should look to offer terrific value for money and highly efficient customer service, but these are often the attributes you offer after you have met a client or gained instructions. To obtain instructions in…

Strengthen relationships with local companies using blogs and videos

The importance of local knowledge and presence is crucial in the property market. Agents who operate in an area need to be recognised as a local agent who can be trusted and relied upon. Therefore, it is important for estate agents to be recognised as a company who works hard to support others and who shares the local limelight with…